The book column that I wrote was probably the most successful thing I ever did. Not because I am so brilliant, but simply because it was a column that recommended reading a book I had just finished. There are plenty of people who want to read book reviews. The only people who don't seem to know that are the people who run newspapers.
Wednesday, October 31, 2018
Hmm …
… What’s the Matter with Fiction Sales? (Hat tip, Dave Lull.)
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I've always thought it was odd that book-review sections in newspapers tended to run few advertisements for things other than books—as if avid readers don't need tires, banking services, home-repair contractors, or whomever else advertises in newspapers these days. It's not as if the sports section run ads exclusively for sports-related things...
ReplyDeleteYes, that tells you something, doesn't it?
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