Friday, June 18, 2010

More goofy notions ...

... Feeling the Heat: The Brain Holds Clues for Journalism.

Our ancestors became our ancestors by being able to spot danger and the opportunity to mate. So it was inevitable that as competition for attention exploded with the revolutionary information technologies of the late 20th and early 21st centuries, message senders raised the emotional volume.

I think the relation between these two sentences is logically tenuous at best.
And let's not unnecessarily complicate matters, Jack. Those "revolutionary information technologies" simply made the range and number of choices vastly larger. Check out those bloody Jacobean dramas sometime. That was a pretty low-tech period. People were still writing with quills. Sophocles, Middleton, and "Monk" Lewis all knew what we all know: sex and violence sell. So what?
The fact is, given the wider range of choices, many are finding better sources of accurate information than what newspapers provide. For example.

"The challenge is to induce people to want what they need." I'll make up my own mind as to what I need.

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