Saturday, August 26, 2006

The future of newspapers (cont'd.) ...

... More media, less news.

The Inquirer gets mentioned:

Brian Tierney, who became owner of the Philadelphia Inquirer after Knight Ridder sold it last year, noticed that a popular item on the paper's website has been a video of Mentos mints causing a 2-litre bottle of Diet Coke to explode into the air. “We should do more of that,” he says.

How about an online book review with all the bells and whistles, Brian? Does anyone else think that would have broad appeal?

3 comments:

  1. I missed this earlier Frank. If it's not too late, I second your motion.

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  2. Well, we certainly don't need any more takes on the Mentos and Diet Coke "experiment." Anything would be preferable to that.

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  3. A commenter online wondered why we have a Rotten Tomatoes site for movies but not for books. Attaching a site like that to your newspaper site would make it a unique draw.

    An expanded book section would be very doable online. Same with other media, such as music.

    In general, it boils down to two things: information and organization. Offer information that readers want and can't get elsewhere, and organize the site to make it easy to find.

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